by Sam Wilcox | Aug 16, 2019 | Sales Strategy
When serious cash is involved, people rarely go out and buy something without any thought. Customers think deeply, do lots of research, ask themselves questions, and get to the decision stage at their own pace. This is known as a customer journey. Every sector and...
by Sam Wilcox | Aug 16, 2019 | Marketing Strategy
If you haven’t already automated and digitised your KBB business, it’s time to start! We use technology to automate a lot of things in our daily lives, and our business tools are no different. The main benefit of automation is saving time, and that has all kinds of...
by Sam Wilcox | Jun 18, 2019 | Updates
The first few months of a business are packed full of things to learn from. So I wanted to tell you about KBB Sales Engine’s first two months, what we’re going to change, and what we’re planning to do more of. First it helps to know a bit about my background. As well...
by Sam Wilcox | Jun 13, 2019 | Marketing Strategy
Here’s the truth. The KBB industry is lagging behind when it comes to adopting marketing and sales strategies that resonate with today’s customer. In this post I’m going to outline where independent KBB showrooms are going wrong when it comes to...
